If people though that Obama would trot out the message of Hope, and yes-we-can for an grad audience, they were wrong.

It’s about change, not hope.

“Question conventional wisdom and challenge old dogmas.”

Hard task ahead, not just for people like these 11,000 people entering the work force. I try to put some of this across in my resume-meets-social media seminar, but taking risks is hard, scary at this time. But guess what? I know of two people who are doing just that.

One guy is starting what most people would call crazy –a media company. He happens to be an ex-journalist. The other guy has a great model for mobile marketing, using the phone as a scanning device. I asked the journo, if he has a business plan. He says yes, but it’s not exactly a plan because  he intends to tweak it as he moves ahead. Conventional wisdom tells me this is risky. But that’s exactly what we need in a recession: Unconventional wisdom. He was not forced into a career change. He shifted gears before he was forced to.

As Obama sums up his speech –it’s 8.25 pm Mountain Standard Time– I know that Obama is lighting a fire under an audience beyond this stadium with than formula.