MyRagan set to be the Communicators’ MySpace

It’s barely 24 hours since I created an account with social media site, MyRagan, and the interest groups are swelling up at a fast clip.

Within a few hours of my post on ValleyPRBlog, I had people linking to me. The Ragan brand name certainly helps, because like IABC or PRSA, you know what to expect.

Many of us, who have ventured into MySpace have found out that’s while
there a lot of cool things going on there, it’s not exactly our space.
Ergo MyRagan, a service whose time has come, where people in PR,
marketing, media and communication feel more at home with the social
media architecture.

MyRagan’s architecture  still needs some work. It’s more like scaffolding, but that’s Ok with me. Building this place must have taken a lot of planning, and as we all know, social media is a work in progress.

Some features are very good. The People Search feature brings up thumbnails of members, and tells you who’s online, so you could IM them, or send them a message from the site.

But competition will be nipping at their heels. I just heard Neville Hobson on FIR, mention that Melcrum, in the UK is set to launch it’s own social media portal. Melcrum has been watching this space carefully. In March this year, they conducted a social media survey that reported how among 2,100 executives, 55% were using blogs, and how RSS and social networks were very popular.

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