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Tag Archives: WhatsApp

No, WhatsApp is no substitute for Facebook

It may seem tempting to think WhatsApp could be a great Facebook substitute. But that’s amlost like giving up donuts for breakfast, and having a bar of chocolate instead.

For starters, Facebook owns WhatsApp – a little known fact. It bought it for $19 billion in 2014. That was when many were becoming aware of that thing called ‘Chat apps.’ This means much of user data, inclusing phone records, pictures, text chats etc are being scooped up into a giant data blender.

Also, Whatspp is not a mini broadcast station. No ‘PDA’ feature – for public displays of affection.

And just in case you’re wondering if Instagram might be an substitute, bad news. Facebook owns that too. Like not putting cream and refined sugar in your tea, and using consensed milk instead.

 

 
 

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Is surge of Signal, triggered by paranoia or cynicism?

Chat apps with encryption sound like an idea whose time has come. Or rather, an idea whose time came, did a quiet exit, and after some tangle with Twitter, did an U-turn and returned as ‘Signal’.

signalSignal has powerful encryption, and has supposedly grown by 400 percent since the US election. Indeed, most people are passionate about keeping their communication away from prying eyes of governments. Or is this paranoia, knowing what we know about email being easily hacked or compromised? Even Signal has been subpoenaed by the govt! No coincidence that journalists now use encrypted chat apps more than ever.

Which explains why Chat apps like WhatsApp, Line, SnapChat and FB Messenger have quietly changed how we communicate. Hike, the SnapChat clone in India lets users chat in eight languages!

To be sure, as I said (in the last chapter of my book, Chat Republic) ordinary citizens, not just journalists, who become wary of the status quo, would refine these modes of chat in ways that we never imagined. That was in 2013.

And we the ____________ people (insertcynical,’ ‘paranoid,’ etc) are probably taking that path too.

 

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Phone calls are cool, once again

Are phone calls back in business?

After all the texting, WhatsApping and refusing to pick up the phone (because you wanted the caller to not waste your time, when a SMS would suffice), it appears that people are returning to real conversations.

Or am I just being optimistic?

Here’s a shocker: In 2013, Skype carried an estimated 214 billion minutes of international “on-net” calls (that’s defined as calls made from one Skype app to another).

That’s in spite of the rise of Viber and Line, and even Google Hangouts which do the same job, or better. There’s also an emerging standard known as VoLTE, that’s supposedly about to deliver ‘infallible voice service’ that’s different from the VOIP standard. It’s too technical to go into this here. But the big picture is that soon, when voice calls become cheaper, and more high def, it’s going to make us want to return to those conversations.

For my Mum’s 90th birthday, last week, I was able to speak to her, and get some half-decent face-time with cousins, thanks to Skype. To me Skype is the trusty service, in the same way that land-lines were some 20 years ago, never mind the poor quality of the line. I still use these ‘over-the-top (OTT) applications, but whenever I yearn for close encounters, there’s nothing like a phone call!

 
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Posted by on October 4, 2014 in Communications, Social Media

 

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Chat Apps could ignite true engagement

We know that Chat Apps are driving a lot of mobile service providers to rethink their once-lucrative profit center. But these apps are also disrupting traditional social networks, because providers know how important it is to keep the user engaged within the channel.

Consider our fragmented mobile experience. We toggle between Email, Facebook, Twitter (or Hootsuite), and SMS. They each have their distinctive experience. Status updates and informative mails are not the same thing; content sharing on a social network, with the ability to garner a small ‘mob’ around a cause or a pet peeve is not the same as firing off a text message to 20 people. International texts are expensive so we may tweet a message instead…

I’ve been intrigued by these so-called ‘conversations’ online, especially since many of them are not always in real-time. They are really partial dialogues, with one word (or one button) responses that are a proxy for people joining in.

That why we need to keep an eye on where Chat Apps are headed. They are simple –as in distraction free– formats that could garner true engagement.

At a recent event, I was asked where I though our social media lifestyles would be headed. My pat answer was that we might see a lot of social media fatigue. The media overload we are all facing might mean vast numbers of us will be quitting those social media channels that just don’t fit our personality. But that’s not to say that we will retreat to our caves, and get back to notebooks and pencils, or phone calls. We will seek out those experiences that help us stay connected. And that’s where I see Chat Apps gaining ground.

THE NEXT WhatsApp or Viber (the free phone app combines the chat feature– free even with people in other countries) could threaten Facebook and Twitter. It could combine elements of email and micro-blogging, so that we may never need to go to the other platforms to see what our friends are saying, and to chime in.

Multiple language chats. I fielded this question to a panel of international students at Scottsdale Community College last week:

  • How many of them spoke more than one language. All hands were up
  • How many spoke three languages. Eighty percent of the hands remained up
  • More than three? About fifty percent

What would happen if we could chat with people in different countries, in different languages, using the same app? Already WeChat, which is apparently a lot like Line, an app not known to many in the West, lets one do this.

Maybe ChatApps are where we may find the genie of true engagement. I admit I may be somewhat biased, because of the title of my recent book.

What do you think? Does social media fatigue drive you to give up on certain channels?

 
 

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