Why shout, when you could communicate?

Friend_TrafalgarSquareA few months ago I blogged about a street vendor (left)¬† in Trafalgar Square, and some interesting things he told me about ‘making a statement.’

I expanded that idea into an article that appeared in the latest issue of Communication World. For those of you who are not IABC members, here is a link to the PDF.

I wrestled between¬† givinng this article the headline”Stop shouting and I will pay attention!” and “Silent Messages in an Over-communicated World.” The editors settled for “Picture This!

Let me know what you think of the article.