So what’s your definition of a community?

Members of your Facebok fan page? Those hundred-something peeps who follow you on Twitter? How about the ex colleagues of a former workplace in a large, unwieldly Google Group?  You probably have a stake in all or most of these right?

Building a community is one part of the equation. Nurturing one –being the ‘community organizer’ — is something else.  My latest column in CW, the magazine of IABC talks of some easy ways to build an online community.

I think we often get distracted by the word media, and pay lip service to the word social. My definition of a community is a fire pit. It can be small, it is noisy, always generates some sparks, but it draws people together.

• If you’re an IABC member, here is the page and article. (Sign in required.)

• If you’re not, here is a link to a PDF —no sign-in, but do give me some feedback

Enjoy!