Never too late to learn: lessons from a pizza driver

07 Jan

pizzaA real estate agent I met last week has an interesting story. He had moved from Washington state a few years ago and got himself hired as a pizza delivery driver. Not to support himself, but to force himself to learn the roads in the Phoenix metro area, fast.

I thought this was a great example of how, sometimes we need to put ourselves at the ground floor just for the learning experience. Easier said than done. We tend to narrow our learning experience: hang out with ‘people like us,’ subscribe to only the content that matches our professional interests (with RSS, iGoogle and other widgets.)

Getting into the pizza business for Steve was not about the (pardon the pun) dough or the toppings. It was about how to reach customers. His future customers!

1 Comment

Posted by on January 7, 2008 in Best Practices, Marketing


Tags: ,

One response to “Never too late to learn: lessons from a pizza driver

  1. Toni Sant

    January 7, 2008 at 2:02 pm

    This is an amazing insight!

    Happy New Year, Angelo.

    All the best to you and your family.



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