Water purification and Proctor & Gamble

15 Mar

Wsj_march05 Check this Wall Street Journal article on how a P&G unit is helping tsunami affected areas in Sri Lanka. Apart form the focus of the article –a marketing angle– the picture speaks volumes about how those with more problems than market share.

The story is about a ‘doctor,’ a bucket and a purification powder, and how it’s being put to the test in a refugee center in Galle. In the picture is Mohamed Irshad and his family.

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Posted by on March 15, 2005 in Tsunami Coverage


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