The Web cartoon, also referred to as the ‘bi-partisan toon’ will give non marketing people a new look at the potential of viral marketing.

Produced by Jib Jab media, a Santa Monica-based animation studio to promote itself (and not a political message), it is one of the most entertaining takes on the present political brand war raging in the U.S. It is slightly irreverant, but the short film captures the campaign bullet points very well, in under 2 minutes.