Take a wild guess.

“In a world where no one is in charge and where governments have no monopoly on power, a kind of ‘new medievalism’ arises….a mesh of multiple authorities and competing loyalties arises, based on networked relationships.”

Does it sound like:

Lawrence Lessig?
Adbusters? (Or the MediaCarta site)
Vint Cerf?

Of course it does! This is the language appropriated by those in academia, the anti-globalization set, and several technologists.

But it’s not. It’s from a very corporate entity. More on this tomorrow.
I bring it up, because it (the idea of ‘networked relationships’) is something many companies may need to wake up to, as this one has.