Hats off to Wieden & Kennedy for this amazing visual treat for the launch of of the Nike’s M8 shoe with Carmelo Anthony‘s signature.
The hologram effect is a water projection, with an interesting live-action scene to add to the illusion.
Hats off to Wieden & Kennedy for this amazing visual treat for the launch of of the Nike’s M8 shoe with Carmelo Anthony‘s signature.
The hologram effect is a water projection, with an interesting live-action scene to add to the illusion.