‘Rail’, a fund raiser by ad agencies in Colombo, was held at Slave Island Railway Station on Wednesday the 23rd Feb, raised Rs 2.5 million toward the profiling of children displaced by the tsuanmi in Sri Lanka.
The event will continue today at 6 pm. Mike Masilamai writes to say that there is more to it than the auction –including live performances such as mime shows, a second-hand book sale, and sale of postcards and photographs etc. This event was the first, hosted by AdAid, an outfit created by a group representing advertsing agencies such as DDB Needham, O&M, McCann-Erickson, JWT, Bates, and several others.